e/Not Alex

Information
has gloss	eng: Not Alex, also referred to as Baby Alex, is a political television advertisement which aired during the 2008 U.S. Presidential campaign. Created by MoveOn.org, the ad features a mother holding her baby, Alex, and telling the camera that John McCain couldnt have him as a future soldier in the Iraq War, making a reference to McCains suggestion that the American presence in Iraq could last 100 years. MoveOn paid US$500,000 to run the ad for a week beginning 18 June in Michigan, Ohio and Wisconsin, and on cable channels CNN and MSNBC. The American Federation of State, County, and Municipal Employees helped finance the ad. Eli Pariser, MoveOn.org's executive director, says, "The ad aims to give voice to so many people who are frustrated that we seem to be stuck in Iraq."
lexicalization	eng: Not Alex
instance of	c/Political campaign television commercials